Unconventional Paths: Embracing Instincts Over Conventions

On this episode of Westside People, CEO of Trent, Mr P Venkatesalu, takes us through his fifteen-year journey across the Tata Group that led him to Trent and finding his passion for retail. He talks about how retail is a playground for psychology, why Westside chooses to stand out from the popular narrative, our “pain now, gain later” attitude and how getting the price right is more important than discounts, offers and promotions.

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